Student Beans Brand Guidelines

Thanks for your interest in Student Beans. We have a few guidelines for using our brand. See below for guidance on how to use our logo in promotions, product name and messaging structure — please take a moment to familiarise yourself with them.


Student Beans teal is our primary and preferred application.


Use these alternate logos on dark coloured backgrounds or for one colour printing. Please default to our primary logo (above) before selecting an alternate logo.

Student Beans colours

Our core colour palette is made up of three colours, teal, purple and red. Teal is our primary colour and should be used more prominently.


Student Beans iD in store guide for staff

This guide will help staff members understand the process of how a typical user will redeem an in store discount by using their Student Beans iD


We communicate as Student Beans

If a user needs to log in with their Student Beans account details this is always referred to as ‘Student Beans’ 
Example: To access our student discount, log in with Student Beans

When promoting a discount the saving is made with Student Beans
Example: 20% Student Discount. Get your code now from Student Beans

If a user is required to display their digital photo iD card or input their iD number this is referred to as ‘Student Beans iD / Student Beans iD number’ respectively
Example: When shopping in-store, show your Student Beans iD at the till point to get 15% off